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PUTTING HEADS TOGETHER
Collaborating to create the most stand-offish and stand-outish messaging for your organization, products and events...
The best communication and branding tends to color outside the lines.
MESSAGING
BRANDING
RESULTS
MESSAGING
If you're not sure what you're saying, they won't be either.
If you are saying the same things as your competitors... you are saying nothing.
Focus on what makes you different.
Messaging is everything from a compelling tagline slipped under a logo, to a phrase inserted into a pitch your sales people beat to death, to the overarching theme of a social media campaign.
Heck, nothing will tick someone off quicker than a poorly thought-out instruction manual.
Read the room. Know your audience...
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